woah there, partner!
‍
i haven't quite finished the mobile version of this site yet. please view on desktop for now.

check back soon!

I'm Pari.

A serial hobbyist, home chef, dog dad, athlete, and—through the power of YouTube university—capable of anything I put my mind to.

I enjoy what I do and I do what I enjoy.

Projects

Surely Work: 0–1

Simplifying short-term hiring for employers and creators.

As freelancers and employers ourselves, we saw and felt the need for a lightweight platform that standardizes the discovery, connection to, and hiring of freelancers.

Product Design

Startup

Surely Design System

A component- and variable-based design system built to scale

As Surely Work expands, so do our design and engineering needs. This atomic(ish) design system is purpose-built for speed and scalability.

Design Systems

Startup

Common Power Rebrand

Historical significance for a modern brand

From the urgent handwritten signs of Civil Rights protests, to Brazilian Pichação graffiti, Corita Kent's printmaking, and the lettering of 1960s jazz, the Common Power brand is based in emotion and anti-political movements.

Branding

Creative Direction

Human Condition Magazine

A community-focused arts platform

Through storytelling, community, and event programming we uncovered stories of the Seattle arts scene by interviewing and featuring writers, dancers, poets, musicians, photographers, and artists.

Lead Designer

All of the Design Stuff

Websites

Erick The Architect

Erick is an individual as much as he is the cornerstone of the Flatbush Zombies. As a rapper, producer, and artist, Erick embodies the multi-hyphenate creative ideal. The site plays on his moniker of "Architect," allowing visitors to build their own version of the artist. Illustrations by Aidan Galassetti.

design

development

visit

The Just Trust

Armed with a set of IDEO brand guidelines, I was engaged by Milli to redesign and develop a new website for The Just Trust. Our focus was to prioritize clarity of information and resources for organizations while maintaining the personality of the original brand.

design

development

visit

Milli Agency

Milli began its life as a social agency, so you'll find that DNA scattered throughout the website, from the bottom navigation to subtle layout details.

Received Awwwards Mobile Excellence and Honorable Mention and featured by Webflow as one of "10 Stunning Portfolio Examples"

design

development

visit